Gerald Ratner made one careless remark to bring down a billion-dollar enterprise, an error that would cause a brilliant businessman to resign from the family business where he was then Chairman and Chief Executive. Even over 20 years later Gerald Ratner’s story remains one of the most fascinating and popular on the business speaker circuit.Who would have thought that referring to a product in his company as crap could result to a staggering £500-million loss? It was simply unacceptable in the business community and soon he became an outcast without a home and a job. The year was 1991.
The rise back to financial freedom was an uphill climb for Gerald but he subsequently reached the summit, and made it big again. His incredible roller-coaster ride now qualifies him as one of the best business conference speakers in the country.
Clawing his way back to the top was painstakingly slow and difficult but he endured the consequences of his mistake and learned his lesson the hard way. Gerald is now CEO of the UK’s largest online jewellery business, a business he launched in 2004. In his endeavour as business speaker, he lectures on practical business principles and management strategies in a highly competitive marketplace. He is not ashamed to talk about his past errors but instead, looks at them as valuable lessons.
In 2007, Gerald published his book ‘Gerald Ratner: The Rise and Fall… and Rise Again’ which became an instant Sunday Times bestseller. Gerald has been on both sides of the wheel indeed, top to down and riches to rags. But today he is at the peak again – stronger than he ever was. He is also a charismatic and amusing motivational speaker with the innate ability to captivate his audiences with unbelievable stories of failure and success. He has no plans of ever “doing a Ratner” again.
To enquire about Gerald Ratner speaking please contact PROMOTIVATE Speakers Agency in London on 0207 8711829.
“A fascinating display of resilience, self-deprecating humour and lessons in 'what not to do'. Gerald surpassed all our expectations.”