Johnny (Cupcakes) Earle

Johnny (Cupcakes) Earle

• Award-winning entrepreneur and branding expert
• Top retail, marketing, and customer loyalty innovator
• CEO of Johnny Cupcakes, the World’s First T-Shirt Bakery
• Named America’s #1 Young Entrepreneur by Business Week and Top Innovator in Retail by The Boston Globe

Johnny (Cupcakes) Earle had started 16 businesses by the time he was 16 years old. It was his nickname while working at Newbury Comics that led him to create Johnny Cupcakes, The World’s First T-Shirt Bakery in 2001, with each outlet smelling like a bakery without the baked goods. But his business started, when he was only 19 years old, from the trunk of his rusty old car. From humble beginnings, his brand disrupted an entire industry, breaking all the rules, becoming one of the most sought after in the world.

With Johnny Cupcakes stores opening across the globe, his brand gained such traction that people would camp out for his products and even have his logo tattooed on their bodies. To date, Johnny (Cupcakes) Earl has collaborated with various giants, including the Power Rangers, Nickelodeon, and The Simpsons.

Named America’s #1 Young Entrepreneur by Business Week and the Top Innovator in Retail by the Boston Globe, Johnny (Cupcakes) Earle has featured in INC Magazine, FORBES, WIRED, and numerous other media. He has also served as a case study in several branding and business books.

His success, Johnny feels, is due to finding solutions to his business challenges that include creating a unique brand experience.

Since his success, Johnny (Cupcakes) Earle has shared his success strategies with large clients crossing various industries. These include the likes of IBM, Marriott, Apple, Disney, L’Oréal, and many others.

Johnny (Cupcakes) Earle – Speaker

As a keynote speaker, successful entrepreneur Johnny (Cupcakes) Earle is known for helping others reach their full potential by helping them create blueprints for building up brand loyalty, creating memorable experiences, and inspiring the innovation process.

Johnny lives in the USA and presents in English.

Speaking Topics

• Building Brand Loyalty & Memorable Experiences: With each new launch, the hysteria around the ‘Johnny Cupcakes’ brand continues to conquer the globe. The reactions range from 10-block-long queues of fans anxiously waiting for the shop open, to super-fan Cupcake tattoos — yes, permanent ones.

In this awe-inducing presentation, Johnny will educate you on how you too can create a wave of word-of-mouth marketing, loyalty,  and obsession around your products, service, or organization — and within your team —  through the power of experiential branding.

• Inspiring Team And Customer Culture: We talk about ‘word of mouth’ advertising as the holy grail of brand expansion, but countless businesses forget the word of mouth generated internally by their team and externally by their customer base.

There is no one that understands the mindsets of the customer better than Johnny (Cupcakes) Earle. In this dynamic presentation, he will inspire leaders to create a culture of ‘brand obsessives’, team members who will shout about the company values, and engage with the brand on a deep level, resulting in loyal teams and bowled-over customers.

• Finding A Way: So many ideas, so little resources! Some of the biggest business success stories were the product of dollar coffees and a loving parent’s garage — including Johnny Cupcakes. So if you have the drive then this presentation will show you and your audience how to get behind the wheel and steer your organization into new territories and gently away from old ways!

With utter conviction and complete passion Johnny will talk leaders, entrepreneurs, marketers, and sales teams through the lessons he has learned on his journey to global domination, arming them with easy-to-apply strategies for making their dreams a reality. Johnny shares dozens of ingredients to success, including the power of details, collaboration, and the art of rolling with the punches while learning to adapt.