Expert Retail & Omnichannel Specialis – Ditigitization Strategy – UX – E-commerce -CRM
Kai Schmidhuber former Chief Digital Officer (CDO) in Germany for the worlds undisputed market leader in beauty, LOréal, being responsible for the overall digital transformation of the company (more than 1bn turnover in Germany, more than 26bn worldwide), especially transforming the fields of data science, personalization, precision advertising, CRM, innovation and incubation, upskilling and e-commerce across four business divisions. Kai Schmidhuber is a worldwide requested keynote speaker.
His USP: Kai digitized four “Fortune-500”-corporations on top executive positions. He knows what he is talking about first-hand hand experience.
He is a multiple founder and top executive in four “Fortune-500”-companies within the last 13 years, is a renowned keynote speaker and a corporate digital transformation specialist. He has solid experience in people transformation, business development, innovation, marketing, internet technology and e-commerce, especially in the fields of logistics, transport, tourism, aviation, travel retail and FMCG.
Kai’s work experience has seen him fulfil roles as CDO at LOréal the world’s leading beauty company, Senior Vice President responsible for digitization strategy, UX, e-commerce, CRM, mobile applications, and the duty-free and travel retail business at Frankfort airport, one of Europe’s busiest international airports.
Starting out as an industrial business management assistant, Kai, while completing his economics degree (with the focus on management and marketing), founded an international internet venture which operates one of the most successful online shops in Germany. After his studies, he joined multinational consumer-goods producer Henkel, where he was responsible for their international corporate brand strategy and communications.
From there, he went on to work for Deutsche Post, a leading mail and logistics corporation where he held a number of positions. In 2013, Kai switched to DHL as Vice President Product Development. This role saw him develop new business areas, which includes same-day deliveries and parcel services using delivery drones.
When it came to Frankfort Airport, Kai focusses on three key components:
Digitalisation, Kai believes, enables airport environments, and this is exactly what he did with Frankfurt Airport.
“But at its heart this revolution is about consumer behaviour, business opportunity and about technology. You have to shape your organisation to be ready for this revolution but really it’s about how you implement digitalisation.” – Kai Schmidhuber
When it comes to business and business practices, Kai Schmidhuber is a futurist and visionary.
Kai presents a hard-hitting, prophetic speech involving a broad array of digital perspectives. He entertains his audiences by describing future customer experiences and expectations, focusing on monetisation, ROI, and creating customer experiences.
His keynote focusses on how digital disruption puts major players under pressure, disrupt yourself or get disrupted. As the world is entering the third phase of digitization where artificial intelligence will raise the bar in terms of customer experience. Customer experience is evolving from a mobile-first to an AI-first business. For customers this is the start of the most exciting phase ever. They will enjoy benefits like hyper-personalization, faster than real-time customer service and the most user-friendly interfaces ever seen.
Kai will describe how to invest in the customer experience of the day after tomorrow, especially with focus on monetization, ROI and creating unique consumer experiences. He includes best practices from his previous jobs with a variety of real-life cases and new management models.
MultiSector Appeal – Recent Keynotes Delivered 2019
Data, Robotics, AI & Innovation
Kai`s secret weapon and his expertise as a Speaker is:
“His personal mission is to demystify digital. Kai speaks plain and simple language, allowing everyone to join the discussion. Kai does not serve PowerPoint karaoke and buzzword bingo – he presents personal fails and experiences with pureness and authenticity – something very rare nowadays in the speaker`s industry where everything is focused on best practices, making digital transformation a secret science. Kai and his style of speaking and interaction is the opposite of that.”
"Kai delivered a refreshingly honest presentation combining his personality, eye-catching visuals and most importantly his work/life experience which captivated the audience from the moment he stepped on that stage. His key takeaways on digital transformation resonated with all the attendees - they were presented in an accessible, engaging format which then lead to a collaborative, thought-leading discussion."
"With his keynote Kai provided us excellent insight about corporations positioning themselves in eCommerce and digital business. With his sparkling presentation and cross-industry examples, the audience followed him from the very first minute.”
"Kai Schmidhuber knows - like only a few speakers - how to present complex topics in a simple and understandable way and how to fascinate his audience with the digital transformation and all its challenges".
“In one of the stand-out presentations of The Trinity Forum in Mumbai last week, Fraport Executive Vice President Multi-Channel Kai Schmidhuber wowed the audience with the proactive way in which one of Europe’s leading airport companies has embraced the digital world.”