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Martin McCourt

Martin McCourt

Ex CEO of Dyson; Innovation,Global Marketing, Brand & Sales Guru


England

United Kingdom

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Martin McCourt has a 40-year track record in diverse businesses such as Dyson, Mars, Duracell, Toshiba, and Pelikan. His marketing strategies saw him transform companies, increasing their market share, creating new jobs, and growing profits. His career had him establish Dyson subsidiaries while SEO of the company in the USA, Switzerland, Germany, Austria, and Germany. The year 2010 saw his success celebrated when nominated UK Business Leader of the Year.

Martin currently holds a number of positions:

Mark McCourt – Speaker

Mark McCourt is an ideas man, bringing his unique style and flair to the table with him, captivating attention with anecdotes, charm, style, his witty repartee, and great advice garnered from 40 years as a leader in his field.

Speaker On

Ideas :

Have the right people, tap into their thinking and instincts, encourage and liberate their idea flow.

Iterative Development:

How Dyson used engineering and product development principles while employing techniques such as cardboard modeling with cutting edge CGI.

Vertical Growth:

Big Changes:

Made in Britain?

Testing:

Combining human abuse testing with data engineering systems

More Bumps in the Road:

Entertaining incidents resulting in competitors helping Dyson gain market leadership in the USA within two years from its launch.

Confronting Failure:

How to react when commercial success is not assured.

Think Big and Stay Small:

  • “I would like to say thank you for coming along to our first Fast Growth Network event on Tuesday and lighting up the event with your stories and advice for fast growing businesses. All the feedback we have received has been unequivocally positive about the event and your contribution to it. Our objective was to choose a first class venue and have a first class speaker to kick off the network and our expectations were exceeded. Our challenge now is to try to get close to it again with our second event!”

    E&Y

  • Martin McCourt “I would like to say thank you for coming along to our first Fast Growth Network event on Tuesday and lighting up the event with your stories and advice for fast growing businesses. All the feedback we have received has been unequivocally positive about the event and your contribution to it. Our objective was to choose a first class venue and have a first class speaker to kick off the network and our expectations were exceeded. Our challenge now is to try to get close to it again with our second event!”
    5 / 5
  • “He came across very well and in informal conversations I had with many people afterwards, they volunteered that Martin's presentation was one of the highlights. He was informative, engaging and came across well, including some quite good (witty!) responses to some of the questions.”

    IBM

  • Martin McCourt “He came across very well and in informal conversations I had with many people afterwards, they volunteered that Martin's presentation was one of the highlights. He was informative, engaging and came across well, including some quite good (witty!) responses to some of the questions.”
    5 / 5
  • “I think I speak on behalf of all the team here at Deloitte and our guests when I say that Martin was absolutely outstanding – entertaining, inspiring, engaging, humorous – really just everything we were looking for. He made the event special and everyone was talking about him throughout the evening.”

    Deloitte

  • Martin McCourt “I think I speak on behalf of all the team here at Deloitte and our guests when I say that Martin was absolutely outstanding – entertaining, inspiring, engaging, humorous – really just everything we were looking for. He made the event special and everyone was talking about him throughout the evening.”
    5 / 5

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