Sarah Furness a Cambridge University graduate followed her dream, becoming an RAF helicopter pilot and squadron leader. Her time in the military saw her lead operational combat tours in both Iraq and Afghanistan. Her time there taught her that people have a façade of toughness that does not necessarily reflect their inner feelings. She also realised that the ability to perform under pressure is not instinctive.
This epiphany prompted her to retrain and harness her experiences and passion to help people use their brains as a force for good. She developed her own unique Healthy Automatic Behaviours In Threatening Scenarios (H.A.B.I.T.S.) Formula. The formula helps train the mind to excel under pressure and promote self-belief and inner calm. According to Sarah Furness, people are not necessarily born with these qualities, but that does not mean we cannot all learn how to become cool and collected under pressure.
Sarah Furness has had a journey through life with her own doses of failure, loss, rejection, fear, betrayal, and self-loathing. She battled with herself on a daily basis. It was, however, when she had her epiphany that she saw her life change. She not only overcame her worst fears but came back a happier, stronger person. Starting her own wellbeing company, Well Be It, has allowed her to work with companies to increase employee performance and resilience under pressure while empowering leadership.
According to Sarah Furness, “For years I yearned to be described as NICE. These days I’ve learned to settle for IMPRESSIVE.”
On a more personal note, Sarah Furness loves running. She completed the Marathon du Médoc 3 times – once while five months pregnant, and while pushing her eight-month-old in a baby carriage the year after. She does not know the meaning of “I can’t”.
As a keynote speaker, Sarah Furness has a robust, science-based, good-humoured style of speaking that incorporates aspects of her former military life as points of reference. She lives in the UK and presents in English.
Ex-RAF Squadron Leader, Combat Helicopter Pilot, motivational speaker and yoga warrior – just a few ways to describe Sarah Furness, who regaled our Women’s Inclusive Network today with an inspiring account of how she juggled childcare arrangements as a young mother while managing a squadron of helicopter pilots in the Afghanistan war zone. In Sarah’s words: “I help people to discover who they really are, ditch their baggage and unlock their true awesomeness” – we’re sure that you have moved many of our ‘WINners’ to do just that, Sarah!
“Sarah is a phenomenon. She flew helicopters in combat zones for 20 years, crashing the odd one and turning those experiences, that would scare the life out of most of us, into entertaining stories. She’s now helping the world by educating us on how to perform and thrive under pressure.”